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Case Study

Shoreditch Sports Hub 620 m² Boutique Sports Hub

Shoreditch's adult-first boutique sports hub — exposed-brick and brass detailing wraps a free-roam VR arena, six-lane boutique bowling and a curated cocktail program.

London
The Brief

How we delivered Shoreditch Sports Hub

Shoreditch’s adult leisure scene is saturated with wine bars and craft-beer pubs. Our client wanted a venue where competitive social play, not just drinking, was the hook.

We delivered a 620 m² industrial-modern boutique sports hub with exposed brick + brass + Edison-bulb envelope, anchored by a free-roam VR arena, six-lane boutique bowling, a curated cocktail bar, and an adult photo lounge.

Result: 420 nightly guests, 42% F&B revenue share, fully booked every Friday and Saturday.

Key Results

620

CAPEX

$1.4M

avg daily guests

420

F&B revenue share

42%

build

12 wk

guest satisfaction

93 NPS

Operating Facts

All Equipment

CAPEX

USD 1.4M

Hours

17:00–02:00

Theme

Industrial-Modern

Format

Boutique Sports Hub

Location

Shoreditch, London

Footprint

620 m² · 4 anchors

Build Time

12 weeks

Open Since

2024

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