Immersive Digital Venues

Digital Sports & XR Arena

A purpose-built extended-reality (XR) venue mixing untethered VR, holographic projection and digital sports walls. The format that put VR back into the mainstream after the headset hype cycle.

600-2,000m² Ages 12-40

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The XR Arena Format

Single-headset VR booths peaked in 2019 and never recovered. The new winning model is the shared, multiplayer, photo-friendly XR arena — where 4-12 players walk freely in untethered rigs, see each other as avatars, and post the highlight reel to TikTok in real-time.

StarFort Play licenses content from 30+ AAA studios and rotates the catalogue every 90 days, so guests have a reason to return. Equipment lists draw from our VR & Digital Cinema catalogue.

Best paired with the Future Tech-Lab theme. For Z-Gen mixed offerings, see Sports Hub.

30+Licensed titles

90 daysContent refresh

24/hrThroughput

Core Attraction

Free-Roam VR Matrix

4-12 players walk freely inside a 100-300m² tracked arena wearing untethered VR backpacks.

Tracking: Inside-out + IR
Sessions: 25 min
Throughput: 24 pax/hr
Catalogue: 30+ titles

Spectator Magnet

Holographic Stage + 5D/7D Cinema

A volumetric holographic stage for live shows and a dynamic 5D/7D cinema.

Stage: 6x8m volumetric
Cinema: 24-60 seats
Effects: Wind, mist, scent
Catalogue: Monthly refresh

Turnkey Delivery Process

Discovery

Space scanning + tech audit

Concept

VR zone layout + content mix

Design

Tracking system + lighting design

Fabrication

VR rig + arena build

Install

Calibration + network setup

Launch

Content training + go-live

Digital Sports & XR Arena

The XR Arena Format

Key Features & Components

Free-Roam VR Matrix

Holographic Stage + 5D/7D Cinema

Turnkey Delivery Process

Discovery

Concept

Design

Fabrication

Install

Launch

Related Resources

XR Arena Projects

VR & Digital

Tech-Lab Design